PUMA and Genesis Sports announce the signing of the LFA

Lancashire County FA join a growing stable of clubs that have signed up with the leading sportslifestyle brand since the start of the year.

David Burgess, Lancashire County FA Chief Executive commented: "We are absolutely delighted to be working with such a world-renowned brand like PUMA. Attracting a market leader is a massive coup for the County FA and we are excited, as I am sure our members will be too, to see what excellent ranges and kits and offers become available to our members."

The contract will see PUMA supply the County FA staff and teams with their Technical Kit and Trainingwear for the next two seasons.

Genesis Sports are PUMAs Licensee for PRO Teamsports for the UK and Ireland and the launch of the partnership with the Lancashire County FA means the County join the portfolio of  PUMA contracted clubs including Lancashire clubs, Burnley FC, Preston North End FC and Morecambe FC.

Adam Jude, Teamwear and Marketing Manager, Genesis Sports enthused: "We are looking forward to be embarking upon a new Technical Kit partnership with Lancashire County FA. This will give PUMA great exposure throughout the region and with great kit and good service we will be an excellent partner for the County FA. We've been working hard behind the scenes with PUMA and the County FA to produce a great quality Kit and Trainingwear range that will be available to members at preferential rates."

Genesis Sports brings the same PUMA service to grassroots sport. Our commitment to grassroots teams is to provide quality Teamwear, conveniently and reliably; with a focus upon service and supply, vowing to provide grassroots teams with "Your Kit, Your Way."